Alien

Alien Tokenomics

MRR

$4,352

Margin

-105.6%

1

MODEL CONFIG

Secondary Model

For memory & title generation

Cache Hit Rate
30%
Cache Write Multiplier
1.25x
Batch API Usage
0%
2

CALL ANATOMY (per step)

Системный промпт
1.0K
Контекст мудборда
4.0K
История диалога
8.0K
Сообщение юзера
200
Tool definitions
3.0K
Skill instructions
1.5K
Tool result tokens
1.5K
Output (ответ агента)
1.5K
Reasoning tokens
1.5K
Input: 19.2K tokensCached: 5.8K (30%)
Системный промпт1.0K
Контекст мудборда4.0K
История диалога8.0K
Сообщение юзера200
Tool definitions3.0K
Skill instructions1.5K
Tool result tokens1.5K

Output & Reasoning

Output1.5K
Reasoning1.5K
3

MULTI-STEP & OVERHEAD

Average steps per interaction
4

Memory overhead per interaction

Secondary model: Haiku 4.5 — In: $1/1M, Out: $5/1M

Observational memory: 2000 × 0.000001 + 500 × 0.000005$0.0045
Title generation (÷10): (1000 × 0.000001 + 100 × 0.000005) / 10$0.000150
Embeddings (fixed)$0.000020
Memory overhead total$0.0047
4

UNIT COST

Cost per Step

$0.0870

blended

Input (standard)

$0.0403

non-cached portion

Input (cached)

$0.0017

10% of base rate

Output Cost

$0.0225

Reasoning Cost

$0.0225

Cost per 1K Steps

$87.05

Cost per Interaction

$0.3529

$0.0870 × 4 steps + $0.0047 memory

Cost per 1K Interactions

$353

5

USER BEHAVIOR

Free

Calls/session
2
Sessions/day
1
Active days/mo
8
Input multiplier
1.0x

3 credits/mo

3

использует 3 из 3 (упирается в лимит)

AI cost: $1.06

Pro

Calls/session
11
Sessions/day
1
Active days/mo
4
Input multiplier
1.0x

до 50 credits/mo (1X)

44

использует ~44 из 50

AI cost: $15.53

Alien+

Calls/session
20
Sessions/day
1
Active days/mo
14
Input multiplier
1.0x

до 500 credits/mo (10X)

280

использует ~280 из 500

AI cost: $98.80

6

PRICING TIERS

Billing Mix

% Annual billing
25%
% Team plans
1%
Monthly individual: 74.3%Monthly team: 0.8%Annual individual: 24.8%Annual team: 0.3%

Trial Settings

Trial duration
7 days
Trial credits
10
Trial skip rate
30%

Free

Free/mo

3

credits/mo

Credits/mo
3
Credit usage
3 / 3 (100.0%)hits limit
Credits used3
AI Cost/user$1.06
Gross Profit$-1.06
Margin

Pro

$12.95/mo

Effective avg: $11.85

50

credits/mo

Credits/mo
50
Credit usage
44 / 50 (88.0%)

Trial: 10 credits / 7 days

Trial cost: $3.53

Credits used44
AI Cost/user$15.53
Gross Profit$-3.68
Margin-31.0%

Alien+

$49.00/mo

Effective avg: $44.89

500

credits/mo

Credits/mo
500
Credit usage
280 / 500 (56.0%)

Trial: 10 credits / 7 days

Trial cost: $3.53

Credits used280
AI Cost/user$98.80
Gross Profit$-53.91
Margin-120.1%
7

COHORT MIX

Total MAU
1,000
Free %
80%
Pro % of Paid
70%
Monthly Growth
10%
Free → Trial rate
8%
Trial → Paid conversion
40%
% триалов на Pro
70%
Direct purchase rate
2%
Paid Churn
5%
Free Churn
15%

Free Users

800

80.0%

Pro Users

140

Alien+ Users

60

Monthly Funnel

Free users (800)

├─ 8.0% начинают Trial (64/мес)

├─ 70.0% Trial Pro (45) → 40.0%18 новых Pro/мес

└─ 30.0% Trial Alien+ (19) → 40.0%8 новых Alien+/мес

└─ 60.0% не конвертятся → возврат в Free (38)

├─ 2.0% покупают сразу (16/мес)

└─ остаются Free

8

P&L SUMMARY

MRR

$4,352

Total AI Cost

$8,949

Gross Margin

-105.6%

Net Margin

-122.3%

Gross Profit

$-4,596

Infrastructure

$500

Trial Acq. Cost/mo

$226

Cost Structure

Free AI Cost$847
Pro AI Cost$2,174
Alien+ AI Cost$5,928
Trial Acquisition$226
Infrastructure$500
9

PROJECTION (12 МО)

MoUsersPaidMRRAI CostTrial CostProfit
1950232$5,040$10.1K$226$-5,328
2909260$5,658$11.2K$203$-5,764
3874283$6,158$12.1K$183$-6,113
4843301$6,559$12.8K$167$-6,390
5816316$6,878$13.3K$153$-6,607
6791328$7,129$13.8K$141$-6,773
7770336$7,322$14.1K$131$-6,897
8751343$7,468$14.3K$122$-6,987
9733348$7,574$14.5K$115$-7,047
10717351$7,646$14.6K$109$-7,083
11703353$7,692$14.7K$103$-7,099
12690354$7,714$14.7K$98.67$-7,099
10

SENSITIVITY ANALYSIS

Gross Margin % — Cache Rate × Input Tokens

Input ↓ / Cache →0%20%40%60%80%
5K28.1%35.5%42.8%50.1%57.5%
15K7.9%18.9%29.9%40.9%51.8%
30K-22.4%-5.9%10.5%26.9%43.4%
50K-62.8%-39.1%-15.4%8.3%32.0%
80K-100.0%-88.8%-54.1%-19.5%15.1%

Monthly Gross Profit $ — Pro Price × Alien+ Price

Pro ↓ / Alien+ →$25$30$39$49$60
$8$-6,329$-6,029$-5,489$-4,889$-4,229
$10$-6,049$-5,749$-5,209$-4,609$-3,949
$13$-5,629$-5,329$-4,789$-4,189$-3,529
$16$-5,209$-4,909$-4,369$-3,769$-3,109
$20$-4,649$-4,349$-3,809$-3,209$-2,549

Gross Margin % — Steps per Interaction × Reasoning Tokens

Steps ↓ / Reasoning →0500150030005000
163.1%59.1%51.1%39.1%23.1%
228.6%20.6%4.6%-19.4%-51.4%
4-40.3%-56.3%-88.3%-100.0%-100.0%
6-100.0%-100.0%-100.0%-100.0%-100.0%
8-100.0%-100.0%-100.0%-100.0%-100.0%
11

SCENARIOS